Usability specialist, Jack Krug sums up web usability in the title of his book, “Don’t Make Me Think”. That is the bottom line; do not make it hard for your site visitors to find what they are looking for. The easiest way to that is to ensure your web site conforms to some simple web standards.
Archive for the ‘Effective Web Design’ Category
Is It Time for a Web Site Redesign?
Ever notice how sometimes a fresh coat of paint can revitalize a room in your house, the same thing is true with your website design. It is easy for small businesses to forget about their web site once it is all up and running. Like all your marketing materials, it is important to keep your web site fresh and inviting. A web site redesign is a great way to spark new interest in your website not to mention a great way to show your clients that your business is growing.
Take this 30-second test to see if you should be considering a web site redesign.
Ever notice how sometimes a fresh coat of paint can revitalize a room in your house, the same thing is true with your website design. It is easy for small businesses to forget about their web site once it is all up and running. Like all your marketing materials, it is important to keep your web site fresh and inviting. A web site redesign is a great way to spark new interest in your website not to mention a great way to show your clients that your business is growing.
Take this 30-second test to see if you should be considering a web site redesign.
Is the Open for Business Sign Up But The Door Locked?
While getting the mail yesterday I discovered what I assume are moles destroying my front yard. I took to the web to confirm my suspicions and find a solution. In my surfing came a across a website that looked terrible.
The site was not displaying properly in Firefox – the header was shifted to the left and the site content to the left, and part of the content was overlapping and completely unreadable. (I flipped over to Internet Explorer and the site was readable.) In February 2011 42% of web users were using Firefox. [w3schools.com] Yikes! That is a lot of users that would not be able to use that site. I would imagine that the bounce rate on this site is rather high. The website in Firefox was like business with a locked door; I could see through the window but I could not get in to get what I wanted.
While getting the mail yesterday I discovered what I assume are moles destroying my front yard. I took to the web to confirm my suspicions and find a solution. In my surfing came a across a website that looked terrible.
The site was not displaying properly in Firefox – the header was shifted to the left and the site content to the left, and part of the content was overlapping and completely unreadable. (I flipped over to Internet Explorer and the site was readable.) In February 2011 42% of web users were using Firefox. [w3schools.com] Yikes! That is a lot of users that would not be able to use that site. I would imagine that the bounce rate on this site is rather high. The website in Firefox was like business with a locked door; I could see through the window but I could not get in to get what I wanted.
