Category Archives: Social Media Marketing

Pinterest Introduces Web Analytics

Pinterest can be a great venue for marketing your business, but like all other marketing efforts it is important to know if your hard work is paying off.  Does anyone even care about pins from your website?  How many people … Continue reading

Avoiding Social Media Mania

Are you overwhelmed by social media marketing? Do you know what social media platforms will best reach your customers? How often do you need to make posts? Where do I come up with new content ideas? If social media is … Continue reading

What Happened to my LinkedIn Applications?!

This week LinkedIn updated my profile page to their new format.  They have been rolling out the update for several weeks now, so if your profile hasn’t been updated already, you can expect it to be updated soon.    The changes … Continue reading

Have you signed up for Pinterest for business?

Recently Pinterest introduced new accounts and tools specifically for businesses.    Now there are personal accounts for individuals and business accounts for businesses or organizations.   Prior to the introduction of business accounts,  commercial usage was actually prohibited on Pinterest.  The new … Continue reading

FREE Social Media Plugins for WordPress

Promoting your WordPress blog is essential to building readership and increasing search engine rankings.    I have pulled together some of my favorite WordPress plugins that make managing your social media marketing efforts a little easier. I have identified four main … Continue reading

How to Schedule Facebook Posts

Keeping on top of your Facebook page can seem time consuming and overwhelming, but it doesn’t need to be. You may have found that too many posts at one time (that clutter up a feed) can be annoying and may … Continue reading

Commenting Etiquette – How to Successfully Comment on Other Blogs.

Networking and online conversation are becoming critical elements of your online marketing strategy.  Most people think of social media discussion when they think of online networking, but successful networking strategy also includes blog commenting. Blog commenting is an excellent way … Continue reading

How to Find Out Who Likes Your Facebook Page

Facebook is a like a living organism constantly changing and adapting.  The company philosophy on change is evident in one of their internal slogans, “Move Fast and Break Things.”  Nothing stands in the way of progress… but what does that … Continue reading

How To Get People To Like Your Facebook Page

Believing that “If you build it, they will come” might have worked in Field of Dreams and Wayne’s World 2, but as a small business owner you are probably finding that is not the case with your Facebook page. Does … Continue reading

Timeline for Facebook Pages – Are You Ready?

This past week Facebook announced that it will be launching the Timeline layout for Facebook Business or Brand Pages.  You can adopt the new look now or wait until Facebook changes the look for you on March 30th, 2012.  The … Continue reading