Posts Tagged ‘email marketing’

Create an Awesome Email Signature for your Gmail/Yahoo/MSN Email.

Posted by: Tanya on April 27th, 2012

I often have clients asking me how to create a better, more effective html email signature for their gmail/yahoo/aol/msn email.   Specifically, they want to know how to add images or social media links to their signature.  The signature capabilities in these online email providers can be a little limiting, so I recommend a nifty browser add-on – WiseStamp.

WiseStamp makes it easy to customize your signature by changing fonts, sizes, colors, and adding images like your photo or a logo.  It is also super easy to add your social media profiles or instant messaging profiles to your signature.

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Don’t Make this Costly Mistake in your Next Email Marketing Campaign

Posted by: Tanya on May 26th, 2009

laptopI received an email the other day from a company [name withheld to protect the guilty!] that provides online booking software for spas. This is a great functionality to add to a website and I have recommended them to more than one web design client in the past. My bone of contention wasn’t with the actual business but rather, with the email I received.  The email was of a promotional nature and had a great special for the month of May.   Fantastic!  I actually thought about sharing the details on Twitter until I tried to find a link on the email to their website.  There was not one active link to their website. That meant if I really wanted to share the site I would have had to type in the url or Google it.   Guess what? I couldn’t be bothered.  I was too busy and moved on to the next email in my very full inbox.

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