Have you ever seen a link a friend has shared and tried to find it several days or weeks later? It can be such a pain, especially if you can’t remember who posted it. Facebook has a save feature that lets you save links, places, music, books, movies tv shows and event posts. The save… [Read More]
How Often Should I Blog?
One of the questions I most often get from small business owners is, how often should I blog? What this question really translates into, is at what frequency should I post new content to attract and retain readers? My answer is always, as much as possible! If you want people to visit your site regularly,… [Read More]
How Soon Will My Website Show Up In Google Search?
Does any of this this sound familiar? I just launched a new website yesterday and my website doesn’t show up when you search on Google! What the heck did my web developer do (or not do)? My site has been online for 2 weeks and I still can’t find it in a search. Is this… [Read More]
Why small business owners can’t afford to ignore Social Media any longer
Many small business owners perceive social media as simply a marketing option; just another marketing tool, like PPC or list building that they may choose to use or not use when promoting their business. Unfortunately, this is no longer true. Small business owners simply cannot afford to ignore social media any longer. Changes to search… [Read More]
Finding and Fixing Broken Links on Your Website
Are your web site visitors clicking on a link and ending up with a dreaded page not found error? Broken links can be a source of frustration for your website visitors and can actually impact your SEO efforts. Sites with a lot of broken links may be considered old and no longer maintained and this… [Read More]
Pinterest Introduces Web Analytics
Pinterest can be a great venue for marketing your business, but like all other marketing efforts it is important to know if your hard work is paying off. Does anyone even care about pins from your website? How many people have seen your pins? Is your website generating any traffic from Pinterest? If you are… [Read More]
10 Tips for Making Your Blog More Engaging
Your blog can be an excellent tool for marketing your business online, but your blog will only be an effective tool if it is engaging your site visitors. That means your blog will be worthless if it is not being read or if site visitors are not interacting with it in a positive way. In… [Read More]
3 Steps for Creating Strong Passwords
I want a password that is easy to remember and type. That’s exactly the kind of password that hackers like. So, say goodbye to lame passwords and follow these steps in creating strong passwords. 1. Think of a phrase or saying that is easy for you to remember. As an example, let’s use “I Like… [Read More]
Avoiding Social Media Mania
Are you overwhelmed by social media marketing? Do you know what social media platforms will best reach your customers? How often do you need to make posts? Where do I come up with new content ideas? If social media is starting to feel like social mania, here are some tips that will help you develop… [Read More]
Adding an XML Sitemap to your Website
XML sitemaps are a great tool to help ensure that your entire website gets crawled and indexed by search engines. An XML sitemap is hidden from your website visitors and is different than the sitemap that you provide for website visitors. A visitor sitemap is typically an orderly index of all your pages and is… [Read More]
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