One of the questions I most often get from small business owners is, how often should I blog? What this question really translates into, is at what frequency should I post new content to attract and retain readers? My answer is always, as much as possible! If you want people to visit your site regularly,… [Read More]
10 Tips for Making Your Blog More Engaging
Your blog can be an excellent tool for marketing your business online, but your blog will only be an effective tool if it is engaging your site visitors. That means your blog will be worthless if it is not being read or if site visitors are not interacting with it in a positive way. In… [Read More]
How to Continuously Find New Blog Topics When it Feels You Are Out of Fresh Ideas
Keeping your website content fresh is a critical component to achieving good search engine results. The search engines prefer websites that add new content regularly. The easiest way to do this is with your blog. Of course, sometimes that is easier said than done. Even the best writers suffer from writer’s block and the pressure of knowing… [Read More]
Preparing Your Website for the Holidays
Earlier this week I tried to take advantage of an awesome Cyber Monday deal offered by a major retailer but their website was extremely slow loading and I never managed to get the deal. I am talking so slow, it was worse than the slowest dial up internet I can remember. The website server wasn’t… [Read More]
Preparing Your Website for the Holiday Season
Earlier this week I tried to take advantage of an awesome Cyber Monday deal offered by a major retailer but their website was extremely slow loading and I never managed to get the deal. I am talking so slow, it was worse than the slowest dial up internet I can remember. The website server wasn’t… [Read More]
How to Promote Your WordPress Blog for FREE!
Blog marketing is quickly becoming a critical part of any online marketing strategy but having a blog isn’t enough – you have to promote it. Your blog could be jammed packed with brilliant and useful ideas but it will have no effect if it has an audience of one! I am going to outline 2… [Read More]
Commenting Etiquette – How to Successfully Comment on Other Blogs.
Networking and online conversation are becoming critical elements of your online marketing strategy. Most people think of social media discussion when they think of online networking, but successful networking strategy also includes blog commenting. Blog commenting is an excellent way to position yourself as an expert and to build your brand online. As is the… [Read More]
How To Choose Images For Your Website
A picture is worth a thousand words or so the saying goes, so how much thought should you put into the pictures you use on your website, blog or e-mail newsletter? Pictures can be great assets to your website, but the wrong picture can create confusion and a poor quality photo can give the impression… [Read More]
How To Get Your Blog Posts Read.
The majority of website users don’t read your content word by word, instead they scan quickly through the page reading a few words and sentences as they go. That means your site visitor will avoid large chunks of text and that may mean they are missing out on the awesome information you are sharing. Use… [Read More]
