This week LinkedIn updated my profile page to their new format. They have been rolling out the update for several weeks now, so if your profile hasn’t been updated already, you can expect it to be updated soon. The changes to the profile page give a crisp, clean overview of your professional story. The main… [Read More]
Have you signed up for Pinterest for business?
Recently Pinterest introduced new accounts and tools specifically for businesses. Now there are personal accounts for individuals and business accounts for businesses or organizations. Prior to the introduction of business accounts, commercial usage was actually prohibited on Pinterest. The new terms of service for business accounts allows commercial usage for business accounts only. Aside from… [Read More]
FREE Social Media Plugins for WordPress
Promoting your WordPress blog is essential to building readership and increasing search engine rankings. I have pulled together some of my favorite WordPress plugins that make managing your social media marketing efforts a little easier. I have identified four main areas of social media marketing that you need to focus on: Automating your social media… [Read More]
Timeline for Facebook Pages – Are You Ready?
This past week Facebook announced that it will be launching the Timeline layout for Facebook Business or Brand Pages. You can adopt the new look now or wait until Facebook changes the look for you on March 30th, 2012. The changes are fairly significant and will definitely impact the way your Facebook Page works, so… [Read More]
Using Pinterest to Promote Your Business
Pinterest is a social network that describes itself as an on-line bulletin board, complete with push pins. Basically each user ”pins” the things they like, just as if they were pasting a magazine photo in a scrapbook or hanging it on a cork board. Pinterest is organized by categories including gifts (by price), home décor,… [Read More]
Improve Your Social Media Marketing With These 3 Quick Tips
So you have set up a Facebook page, Twitter account or have a profile on linkedin… now what? If you are wondering what you should or shouldn’t be posting on your social media accounts, here are some quick tips. Share Information Social media isn’t just about entertainment. People are looking for information and sharing how-to’s,… [Read More]
How to Add a Facebook Send Button to Your Website or WordPress Blog
Facebook just released new share/connect functionality in the form of Send Button. The send button enables your site visitors to send your content directly to their friends as a private message. Unlike the share and like buttons, which post to a users wall, the send message may be more effective as it targets individuals or… [Read More]
How to Set Up a Personalized Facebook Username / URL
Finally Get Rid of Those Crazy Long Facebook Page URL’s In June 2009, Facebook introduced vanity URL’s (usernames) also called short urls or personalized URL’s for both your individual profile and for fan pages. When facebook usernames were first released there was a lot of promotion about the change and people rushed to get their… [Read More]
Blog More, Tweet More, Email More, Facebook Less
I just attended a great Webinar by Dan Zarrella and Hub Spot on the “The Science of Timing” (Knowing when and how to focus your social media marketing efforts to get the best response.) Dan identified the best times to send your tweets or post your blogs, update your facebook page and send your email… [Read More]
