Pinterest can be a great venue for marketing your business, but like all other marketing efforts it is important to know if your hard work is paying off. Does anyone even care about pins from your website? How many people have seen your pins? Is your website generating any traffic from Pinterest? If you are… [Read More]
Avoiding Social Media Mania
Are you overwhelmed by social media marketing? Do you know what social media platforms will best reach your customers? How often do you need to make posts? Where do I come up with new content ideas? If social media is starting to feel like social mania, here are some tips that will help you develop… [Read More]
Have you signed up for Pinterest for business?
Recently Pinterest introduced new accounts and tools specifically for businesses. Now there are personal accounts for individuals and business accounts for businesses or organizations. Prior to the introduction of business accounts, commercial usage was actually prohibited on Pinterest. The new terms of service for business accounts allows commercial usage for business accounts only. Aside from… [Read More]
Preparing Your Website for the Holiday Season
Earlier this week I tried to take advantage of an awesome Cyber Monday deal offered by a major retailer but their website was extremely slow loading and I never managed to get the deal. I am talking so slow, it was worse than the slowest dial up internet I can remember. The website server wasn’t… [Read More]
Preparing Your Website for the Holidays
Earlier this week I tried to take advantage of an awesome Cyber Monday deal offered by a major retailer but their website was extremely slow loading and I never managed to get the deal. I am talking so slow, it was worse than the slowest dial up internet I can remember. The website server wasn’t… [Read More]
FREE Social Media Plugins for WordPress
Promoting your WordPress blog is essential to building readership and increasing search engine rankings. I have pulled together some of my favorite WordPress plugins that make managing your social media marketing efforts a little easier. I have identified four main areas of social media marketing that you need to focus on: Automating your social media… [Read More]
How to Promote Your WordPress Blog for FREE!
Blog marketing is quickly becoming a critical part of any online marketing strategy but having a blog isn’t enough – you have to promote it. Your blog could be jammed packed with brilliant and useful ideas but it will have no effect if it has an audience of one! I am going to outline 2… [Read More]
Commenting Etiquette – How to Successfully Comment on Other Blogs.
Networking and online conversation are becoming critical elements of your online marketing strategy. Most people think of social media discussion when they think of online networking, but successful networking strategy also includes blog commenting. Blog commenting is an excellent way to position yourself as an expert and to build your brand online. As is the… [Read More]
Create an Awesome Email Signature for your Gmail/Yahoo/MSN Email.
I often have clients asking me how to create a better, more effective html email signature for their gmail/yahoo/aol/msn email. Specifically, they want to know how to add images or social media links to their signature. The signature capabilities in these online email providers can be a little limiting, so I recommend a nifty browser… [Read More]
Timeline for Facebook Pages – Are You Ready?
This past week Facebook announced that it will be launching the Timeline layout for Facebook Business or Brand Pages. You can adopt the new look now or wait until Facebook changes the look for you on March 30th, 2012. The changes are fairly significant and will definitely impact the way your Facebook Page works, so… [Read More]
